By: O.L./Sway Buckley
Since we're focusing on various growth strategies this month, we wanted to share a two-part system that has helped grow our business.
Landing corporate sponsors with media panthers is a great way to play the long game as marriedpreneurs.
Let me tell you why.
Individually, these two methods can supercharge a business's profitability (when used correctly). When you add them together, it makes for limitless possibilities. If you missed our latest article on corporate sponsors for business and media panthers for business, here.
One of the superpowers that we've used for years to implement this simple strategy is our wealth roles!
Here are a few wealth roles to consider when working together to land corporate sponsors + media partners:
- Media Connects: Which of you is best at pitching your value-based opportunity to a media company? I decided on it and started pitching.
- Content producing: Which of you is best at creating content for the media partner? Maybe you'll do it together, but just different roles? Determine who does what best and lean into those gifts.
- Corporate Sponsorship Sales: Which of you is best at forming relationships and building a good rapport? This role will also intel learning about what the company seeks to do next and how your company can help.
- Systems/Automation: For this to be sustainable, there will need to be solid systems with automation to keep the ball rolling.
These are the primary roles when seeking corporate and media partners to grow your business. What if you don't know how to execute these wealth roles? The good news is that you can delegate it. Want to learn how all of the pieces work together? We're teaching the step-by-step process for free in our pop-up masterclass. Learn more here and grab your seats.
Here's to living purposefully, powerfully, and profitably in sync,
O.L. & Sway
O.L. is a former banker turned real estate consultant and entrepreneur. Sway is a former CEO of a staffing firm she started on her dorm room floor to pay for college. Together they co-own Marriedpreneur Life Consultancy, equipping faith-based married entrepreneur couples with high-level systems to scale (without strain). They're the creators of the Marriedpreneur Operating Systems and the co-hosts of The Marriedprenuer Life Podcast, which was praised as one of Wedding Wire's top relationship podcasts. Learn more at MarriedpreneurLife.com.