With shoppers hitting the store taking advantage of Black Friday sales, small businesses are hoping to reign in on some of the holiday shopping madness.
Small Business Saturday - which started in 2010 by American express - is geared to encourage shoppers to help small retailers benefit from the financial gains of holiday shopping that larger chain stores experience each year.
Just remember that every dollar you typically spend at a local small business a good portion stays within the community, as it creates jobs and opportunities for the community to grow.